早稲田商2017 V

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V

Striking a pose could soon gain you more than just a few clicks of appreciation on social media. Amazon, the online retailer, is seeking a US patent for the use of "selfies" ( A ) passwords for customers who shop with their smartphones. The company claims the combination of sensor and camera capabilities in smartphones and face and gesture recognising software results in higher security than passwords or identification numbers.

In its patent application, Amazon said that transactions would be verified by video shots, captured on smartphone cameras. These would be much harder for criminals to generate than pictures. "The device can prompt the user to perform certain actions, motions, or gestures, such as to smile, blink, or tilt his or her head," it stated. "Such an authentication can be user-friendly, particularly with respect to conventional approaches such as typing and remembering long passwords, and can provide enhanced security because it can be difficult for another person to replicate a user's face in three ( B )."

Amazon's patent attempt will be seen as a landgrab in the potentially lucrative field of digital shopping and security. It is not the first time that the technology has been used. Alibaba, the Chinese e-commerce giant, announced some months ago that it would use facial recognition technologies for online payments. The feature is still under development, whereas Apply Pay is already using fingerprint scanning technology.

Meanwhile, MasterCard has also been testing an app that allows customers to use "live" selfies rather than passwords at the point of sale. "We want to identify people for who they are, not for what the.y can remember," Ajay Bhalla, a MasterCard executive, said in an interview with CNN. "We have too many passwords to remember and this creates extra problems for consumers and businesses. The new generation, which is into selfies ... I think they'll find it cool. They'll embrace it."

MasterCard's service could be available from next summer for customers who download an app to their computer, tablet or smartphone. According to the company's research, 92 per cent of people who have tested the new system prefer it to traditional passwords. Cybersecurity experts want such systems to incorporate several security layers to prevent any potential theft of user's facial photographs, but MasterCard said the "live" element of the selfie should eliminate risk. ( C ) the Amazon proposal, users will be asked to wink, or nod at the app to prove that it is a live image.

In a recent report, a group of experts from the Technical University of Berlin have warned of the growing complexity of online security. They claimed that it was possible to extract the PIN of any smartphone through pictures ( D ) with its camera. The report said that hackers who took over control of the device's front camera could capture the moment that the PIN was entered and then simply read it back from the screen's reflection in the user's eyes.


True or False
1. Amazon has been awarded a US patent for the use of selfies instead of passwords for customers who shop with their smartphones.

2. Performing certain actions, motions, or gestures for authentication can enhance security for customers in online transactions.

3. According to research conducted by MasterCard, 92 per cent of people prefer facial recognition technologies to traditional passwords.

4. A group of experts from the Technical University of Berlin have warned that using advanced technologies for verification too much would cause the customers more problems.

5. Hackers with control over the smartphone's front camera could read the PIN by capturing the device's screen reflection in the customer's eyes.

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